Tobacco Study Funded by Population Research Institute

Penn State’s Population Research Institute (PRI) funded a new experimental study titled, “Education Level and Perceptions of Low Nicotine Cigarette Messaging.”  The study will evaluate prevention responses to reduced nicotine tobacco cigarettes, differentiating by education level and will examine the effects of education on perceptions of these health messages. The team will also consider how smokers and non-smokers with different levels of education respond to health messages related to reduced nicotine products.  The study builds on the research team’s previous research on the Population Education Transition (PET) Curve.  The project will be conducted by co-principal investigators Steven Branstetter, David Baker, Paul Eslinger, Nathan Dieckmann, Ellen Peters, William Smith, and Ismael G. Munoz.

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